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What does it take to build, grow and maintain a solid company culture? Hear insights from Channel99 CMO, Nani Shaffer.
In an era where proving ROI is critical to success, these campaign metrics will help prove marketing ROI for the business.
Just why is B2B marketing so inefficient? Read on for insights.
To truly understand the impact of our marketing efforts, we need to give both the campaign types pie and the sources pie the attention they deserve.
In an era where proving ROI is critical to success, here’s how you can calculate marketing ROI to prove a positive impact on the business.
Find out what’s next in B2B performance marketing as marketers strive for more financial efficiency.
Find out how your digital channels are performing vs. the rest of the industry.
