Resources

Blog
The Irreverent Guide to B2B Marketing Trends of 2024

B2B Marketing predictions and trends to look for in 2024 and beyond. Anticipate, adapt and repeat for the new year.

AIEfficiencyRevOps
Blog
How Misunderstood Direct Traffic is Quietly Draining Your Budget and Wreaking Havoc on Your Pipeline

Set a data-driven marketing strategy that aligns with the future of digital marketing.

EfficiencyPixel
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Press Releases
Channel99 Debuts Next-Generation Performance Marketing Platform to Reveal the True Financial Return of B2B Marketing

The new platform features the first universal B2B tracking pixel to bring transparency to the efficiency of B2B advertising, social, video and other popular channels.

EfficiencyPerformance MarketingTechnology
Blog
Finally! A Great Reason to Use a Sankey

Delve into the digital pathways of your marketing programs using the power of Channel99.

EfficiencyPixelTechnology
Blog
The Secret To Financial Efficiency in B2B Marketing

Just why is B2B marketing so inefficient? Read on for insights.

B2B MarketingEfficiencyPerformance Marketing
Blog
Using B2B Performance Marketing to Increase Customer Engagement

Find out why B2B marketers are turning to B2B performance marketing to increase customer engagement. Request a demo today for B2B marketing performance insights.

EfficiencyPerformance MarketingRevOps