Resources

Blog
How Misunderstood Direct Traffic is Quietly Draining Your Budget and Wreaking Havoc on Your Pipeline

Set a data-driven marketing strategy that aligns with the future of digital marketing.

EfficiencyPixel
Blog
4 Steps to Developing an Effective Revenue Marketing Strategy

Learn the four steps to developing a successful revenue marketing strategy so you can ensure efforts that drive the business forward.

Performance MarketingPlanningROI
Blog
Finally! A Great Reason to Use a Sankey

Delve into the digital pathways of your marketing programs using the power of Channel99.

EfficiencyPixelTechnology
Blog
Budgeting For Success: Adopting a Question-Led Approach to B2B Planning

Read on for tips and tricks as marketers head into budgeting and planning season.

BudgetingFinancePlanning
Blog
Not Another Buzzword: Revenue Marketing’s Surge in Popularity is Real

Learn how a thoughtful and effective revenue marketing strategy can boost revenue for your business.

Performance MarketingRevOpsROI
Blog
Marketing ROI: 3 Key Steps to Proving Marketing’s Impact

Proving ROI is critical to success. Following these three steps will help prove marketing ROI for the business.

Performance MarketingRevOpsROI