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Kim Davis from MarTech shares his insights on how Channel99’s vendor performance technology eliminates the guesswork for B2B marketers in managing their ad spend.

Channel99 has launched a new vendor scoring technology designed to measure the effectiveness of reaching, engaging, and converting target accounts into customers.

MSIV Founder & Managing Partner Zachary Kushel sat down with Channel99 Founder & CEO Chris Golec to discuss the future of B2B marketing and Channel99’s vision to bring clarity to an opaque space.

Chris Golec shares key takeaways and lessons learned when measuring and comparing digital performance. Plus key performance indicators to consider for efficient measurement.

It’s the time of year where we are thinking about resolutions in the new year. Here are a set of principles that will guide our decision making here at Channel99.

Drive more meaningful, cost-efficient results by leveraging view-through technology to measure and compare your campaigns.